Amperity, the leading AI-powered Customer Data Cloud, today introduced its Customer Data Agent, the first enterprise AI agent that combines AI insights with actionable results. Built on unified ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. Compiling a customer profile can help you understand your ...

Customer data platforms (CDPs), which historically acted as storage and cleanup tools, are turning into something more ...

Customer engagement platforms (CEPs) and customer data platforms (CDPs) are sometimes confused. The confusion arises from the overlapping nature of their objectives, wherein data plays a critical role ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

New Real-Time Profiles combine live activity with complete customer history so brands can recognize every individual and respond instantly SEATTLE--(BUSINESS WIRE)--#CustomerData--Amperity, the ...

SEATTLE & LONDON--(BUSINESS WIRE)--Amperity, the leading enterprise customer data platform (CDP) for consumer brands, today announced Virgin Atlantic as a new customer for its critical data foundation ...

For the modern restaurant, data is power. Data can tell you approximately how much beef you need to purchase for a typical Saturday evening shift, and it can tell you how many employees to put on the ...