Video sales letters can help your business increase the number of leads or sales you get almost overnight. In the direct mail days, "sales letters" were the ultimate marketing tool to land customers ...

This article is written by Jason Capital, best-selling author of “Higher Status,” millionaire copywriter, and an Advisor in The Oracles. Few skills will put more money in your bank account than ...

Opinions expressed by Entrepreneur contributors are their own. By now, you have probably heard of ChatGPT. Students, researchers, businesses and just about everyone can use this innovative software to ...

Writing informative and persuasive copy can be difficult. Even if you manage to arouse readers' curiosity, maintaining their interest throughout your piece is a challenge. Our sales team is ...

A good sales letter is a crucial tool in promoting your electrical contracting business. Researching your competitors and the economic climate in your area can help you develop a marketing strategy ...

A sales letter is a low-cost selling tool; in fact, an email version is one of the most cost-effective ways to reach customers. A good letter by itself may be enough to get the message across. However ...

Like most forms of writing, crafting compelling sales letters requires practice. Once you've started your letter with an attention-grabbing introduction and summarized an offer in the body, you must ...